Media terminology & basic calculations 1.16.13
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SOLVED: Section: Cost Per Point (CPP) A television commercial runs in a TV program that earns a 10.3 rating and a 14.9 share. The ad costs 196,737. Calculate Cost Per Point. (Rounding: penny.)
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Exercise 4 Cost-Per-Thousand and Cost-Per-Point - ppt download
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Exercise 4 Cost-Per-Thousand and Cost-Per-Point - ppt download
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Exercise 4 Cost-Per-Thousand and Cost-Per-Point - ppt download
